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Performance Marketing Specialist

Woliba - تسويق ومبيعات

عن بعد
الكتروني
Intermedtiate
+3-5years
Deadline: 2025-07-17
Job Description

About the Role

Woliba is searching for a data-obsessed, creative, and analytical Performance Marketing Specialist to drive customer acquisition through high-ROI paid campaigns. You will work closely with our Growth and Content teams to execute, optimize, and scale our performance marketing across Meta, Google, LinkedIn, and more.

We’re growing fast and need someone who knows how to test quickly, spend wisely, and win consistently.

Benefits
A high-impact role in a fast-growing startup where your work directly drives growth
Room to test, iterate, and scale your own playbooks
Collaborative team with strong growth, product, and content functions
Competitive salary + performance bonuses
Responsibilities
Manage day-to-day execution of paid acquisition campaigns (Meta, Google, LinkedIn)
Design, test, and optimize ad creative, landing pages, copy, and offers
Improve funnel performance from first click through MQL/SQL handoff
Collaborate with growth, content, and product to align ads with customer journeys
Own and report on KPIs like CTR, CPC, ROAS, CAC, LTV, and lead quality
Continuously experiment with new ad formats, targeting, and emerging channels
Conduct competitive analysis and audience research
Requirements
Have 3–5 years of experience running paid campaigns (preferably for B2B SaaS, HR tech, or health/wellness products)
Have a strong command of Meta Ads, Google Ads, and LinkedIn Ads
Are proficient in analytics tools (GA4, Looker Studio, or equivalent)
Can write or edit effective ad copy and guide visual creatives
Understand full-funnel strategy from TOFU to conversion
Are both analytical and creative, and love uncovering insights from data
Are results-driven and thrive in a startup or high-growth environment
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Job Details
Location عن بعد
Address online
Job Type الكتروني
Degree N\A
Position Level Intermedtiate
Experience +3-5years